Medical Systems Articles

In our last article, we introduced the Share of Scientific Voice—a compliant way to measure the impact of Medical Affairs. Medical Affairs leaders are using Share of Scientific Voice as a galvanizing metric. Previously, different teams studied metrics that impacted...

At Acceleration Point, we rarely talk with a Medical Affairs leader that is not making some sort of investment in a new system.  Many state new systems are becoming required internally to track activity with their KOLs or report on the key metrics of the various...

A few years ago, I accidentally discovered my department owned a very expensive piece of software. It had been purchased a couple of years earlier, put into service, and never used. The software was extremely powerful, but the previous VP had bought it out of desire...

Systems and processes for KOL insight generation typically include submitting free-text insights into an email or through your CRM system.  Commonly these insights are pulled monthly or quarterly in preparation for a review meeting where they are summarized.  This...