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The latest trends and information in Medical Affairs
How social listening can boost your Medical Affairs strategy for 2023 and beyond
Digital innovation continues to transform the healthcare and biopharmaceutical landscape, and as it does, the role of Medical Affairs is changing. Traditionally, Medical Affairs was responsible for communicating with healthcare providers (HCPs) and engaging in...
Developing Well-Rounded Engagement with Omnichannel Strategy
An omnichannel strategy for medical affairs typically involves using a variety of channels, such as in-person events, online resources, and social media, to communicate with healthcare professionals and other stakeholders. This approach allows for a more personalized...
Is the Twitter Mass Exodus Threat Impacting Scientific Exchange Online?
Certainly, over the last week, everyone has been following the news of the massive layoffs at Twitter and is hearing about the threat of a mass exodus of users who may leave the platform after it was taken over by Elon Musk. As the leading provider of KOL Social...
Online Scientific Exchange 24/7 – How do You Keep Up with the Conversation?
Where scientific discussion is conducted has changed radically over the past few years. This shift was accelerated by the COVID-19 pandemic, which pushed in-person events online, including professional societies’ annual meetings, academic conferences and medical...
The World’s Most Powerful Social-Listening Platform Just Got Better
Here at Acceleration Point, we’ve been doing social listening to help medical affairs save time and effort — and accelerate their impact — for over a half decade. During that time, we’ve continually updated our capabilities to ensure that Kwello remains the most...