KOL Engagement
KOL influence changes frequently in the medical affairs industry. Keeping up with the shifts in influencers can be time-consuming, especially if your team doesn’t have a system in place for efficiently analyzing the scientific landscape. We help MSLs and their teams identify, prioritize, and prepare for interactions with the most impactful KOLs. This service includes:
Industry Research
Double-blinded KOL surveys and interviews to evaluate the effectiveness of Medical Affairs.
Engagement Strategy
Establish a KOL engagement strategy leveraging scientific contributor data aligned throughout the organization.
CRM Integration
Integration of KOL data with your existing CRM for easy access by the MSL team.
Plan of Action
Combining KOL data with other CRM data for clear, goal-oriented action steps for your entire team.
Reporting & Analytics
Measuring the execution of your KOL engagement strategy and providing leaders the tools they need to coach their teams to success.
e-Learning & Live Training
Training medical affairs professionals to use data to identify, prioritize, and prepare for interactions with the most impactful KOLs in their territories and regions.
Industry Research
In-depth, initial and ongoing research of top Key Opinion Leaders (KOLs) in the industry.
Engagement Strategy
Establishment of a KOL global engagement strategy based on the use of scientific contributor data and employment of it throughout your medical organization.
CRM Integration
Integration of KOL data with your existing CRM for easy access by the MSL team.
Plan of Action
Combining KOL data with other CRM data for clear, goal-oriented action steps for your entire team.
Reporting & Analytics
Measuring the execution of your KOL engagement strategy and providing leaders the tools they need to coach their teams to success.
e-Learning & Live Training
Training medical affairs professionals to use data to identify, prioritize, and prepare for interactions with the most impactful KOLs in their territories and regions.