During our recent study on MSL excellence, we talked with one Medical Affairs leader that was forced to redo a significant amount of work due to lack of alignment on the role internationally. “We didn’t get alignment on the MSL role prior to starting our MSL...
Would you give your 16-year-old son or daughter the keys to your car if they completed drivers education completely online? What if the eLearning developers built very realistic simulations where you practiced driving a virtual vehicle on an iPad? Probably not,...
I almost never complete customer service surveys. Most of the responses go into a deep dark hole never to be looked at by anyone from the company. At one of my previous employers, I implemented a customer survey system. It was an extremely simple value...
Over the last several years we have had the opportunity to coach many leaders in medical affairs. Research shows that between 30% and 40% of executives fail within the first 24 months of accepting a new leadership role. With over half of the largest companies in the...
A few years ago, I accidentally discovered my department owned a very expensive piece of software. It had been purchased a couple of years earlier, put into service, and never used. The software was extremely powerful, but the previous VP had bought it out of desire...
When we speak at conferences and meet new MSLs, we are often asked what an MSL needs to know in order to be successful. What is interesting is that many MSLs already in position are asking the same question. In a recent study by the MSL Society, less than 70% of...
