Jan 26, 2024 | Blogs
One of the hallmarks of an experienced Medical Affairs professional is the ability to turn clinical data into insights with tangible impact. But, even with reliable data sources, collaborative analysis, and efficient medical insights management techniques, turning raw...
Jun 1, 2023 | Blogs
Bringing a new drug to market is no small feat. It requires careful planning, extensive research, and a solid pharmaceutical commercial strategy. To maximize their chances of success and mitigate risk, many companies are now joining forces through co-commercialization...
Feb 25, 2022 | Blogs
,Most medical affairs teams have an insight generation program that includes collecting insight data during 1:1 KOL engagements, submitting them into a centralized system, and reviewing them as a team to identify potential impact to strategy. The medical leadership...
Nov 18, 2021 | Blogs
A study by Acceleration Point analyzing over 50,000 key opinion leaders (KOLs) revealed that 54% participate in online scientific discussions on social media, news platforms, and the web. According to the study, 18% of these KOLs had an X (Twitter) account. For some...
Sep 1, 2020 | Blogs
“When you’re done with your engagement with this physician, jot down a few insights you learned that we might be able to act on.” This is the guidance many Medical Science Liaisons (MSLs) receive before meeting with physicians in the field. It’s organic...