Introduction The rapidly evolving field of medical affairs is accompanied by numerous challenges. One of the most common is the lack of a clear process for collaboration across teams, which can lead to conflicting priorities and relationship challenges when engaging...
Introduction Medical affairs teams often face challenges when managing KOL planning due to the limitations of traditional CRM systems. These systems may not effectively facilitate the KOL planning process due to various constraints, such as lack of global access,...
As the landscape of healthcare changes, so too must the way field teams approach thought leader segmentation. While traditional methods have typically centered around an MSL engaging with a set number of KOLs, recent developments have shown that a more nuanced...
Certainly, over the last week, everyone has been following the news of the massive layoffs at Twitter and is hearing about the threat of a mass exodus of users who may leave the platform after it was taken over by Elon Musk. As the leading provider of KOL Social...
