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Share of Scientific Expert Voice: Finding Key Opinion Leaders Who Impact the Standard of Patient Care

Share of Scientific Expert Voice: Finding Key Opinion Leaders Who Impact the Standard of Patient Care

Dec 15, 2020 | Blog, KOL Engagement, Share of Scientific Voice

The Share of Scientific Voice (SOSV) metric offers Medical Affairs a holistic overview of where to improve, where to gain ground, and where to defend from competitors. One way Share of Scientific Voice guides overall medical strategy is Key Opinion Leader (KOL)...
Share of Scientific Voice: Visualizing the Impact of Medical Affairs to Make Strategic Decisions

Share of Scientific Voice: Visualizing the Impact of Medical Affairs to Make Strategic Decisions

Dec 10, 2020 | Blog, Share of Scientific Voice, Topic

In our last article, we introduced the Share of Scientific Voice—a compliant way to measure the impact of Medical Affairs. Medical Affairs leaders are using Share of Scientific Voice as a galvanizing metric. Previously, different teams studied metrics that impacted...
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    • KOL Engagement
    • KPIs and Metrics
    • Medical Affairs Systems
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    • Share of Scientific Voice
    • Social Monitoring
    • Thought Leader Planning
    • Thought Leader Segmentation
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